WINROLLER Showcases Advanced Drive Technology at Smart Factory and Automation World 2026
SEOUL, KOREA – Following a successful run at CeMAT ASIA, WINROLLER has once again demonstrated its leadership in the global automation market at Smart Factory and Automation World 2026. Held from March 4–6 at the COEX Convention & Exhibition Center, the event provided a premier platform for WINROLLER to engage with Korea’s rapidly evolving smart manufacturing sector.

Innovation at the Core
At Booth B-LB202, WINROLLER presented a comprehensive lineup of intelligent conveying solutions designed to meet the high precision and stability requirements of modern factories. The showcase centered on our latest 24V/48V DC motorized rollers (MDR) and modular conveyor units, which have become a benchmark for efficiency in logistics and industrial automation.
The highlights of our exhibit included:
- Servo-Structure Precision: Our next-generation rollers feature direct-drive servo structures and absolute encoders, ensuring high-torque performance for heavy-duty applications.
- Intelligent Control Systems: Visitors experienced firsthand how our smart drive technology simplifies complex sorting and conveying tasks.
- Modular Flexibility: Our "one-stop" modular units—including pop-up transfers and swing wheel sorters—demonstrated how quickly facilities can scale or reconfigure their operations.
Global Expertise, Local Impact
With over a decade of R&D experience, WINROLLER’s presence in Seoul was more than just an exhibition; it was an opportunity to support Korea’s smart factory development. Our team engaged with a diverse range of automation system integrators and equipment manufacturers, discussing how reliable drive technology can reduce energy consumption while increasing throughput.
"The energy at SFAW 2026 was incredible," said a WINROLLER representative. "We were honored to welcome both long-term partners and new customers who recognized the proven engineering capability behind our patented technologies. This trust is what keeps us moving forward."

Proven Quality for a Global Market
As a certified high-tech enterprise, WINROLLER continues to hold numerous invention patents and global certifications (ISO9001, CE, UL, RoHS). Our products are already widely trusted in markets across the USA, Germany, and Australia, powering everything from e-commerce sorting centers to airport security systems.
What’s Next?
The successful conclusion of SFAW 2026 is just the beginning of our 2026 global tour. We remain committed to delivering customer-focused service and cutting-edge hardware to the international stage.
Join us at our next stops
- MODEX 2026 | Atlanta, USA (April 2026)
- CeMAT AU | Melbourne, Australia
WINROLLER would like to thank everyone who visited us in Seoul. If you missed the show or would like more technical details regarding our motorized roller solutions, please visit our official website or contact our sales team directly.
About US
WINROLLER is a global manufacturer specializing in advanced conveyor components and intelligent modules. By mastering core technologies with independent intellectual property rights, we provide the durable, smart drive technology that keeps the global supply chain moving.









